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How Facebook and Google changed the advertising game

  • Written by Travis Holland, Lecturer in Communication and Digital Media, Charles Sturt University
imageGoogle and Facebook are wiping out other digital advertisers.Shutterstock

The tech revolution is coming to advertising. Chatbots are replacing humans, data threatens our privacy, and the blockchain is linking it all together. In our series on tech and advertising, we’re taking a look at how the industry is being reshaped.

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