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Business Briefing: the 'get rich quick scheme' influencing what you buy

  • Written by Jenni Henderson, Editor, Business and Economy, The Conversation
imageAdvertising through online influencers is shaping consumer law, business models and people's careers.Nico Aguilera/Flickr, CC BY-SA

It sounds like a get rich quick scheme. Amass huge numbers of followers on a social media platform like Instagram and you can get paid like a celebrity to mention or feature products in your posts.

But this industry of...

Read more: Business Briefing: the 'get rich quick scheme' influencing what you buy

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