From Macao to Millions: CreatorWeek 2025 Connects the Global Creator Ecosystem

Taking place in Macao in October, Asia’s premier Creator festival offers unparalleled access and opportunities in the booming creator economy.

MACAO SAR - Media OutReach Newswire - 9 October 2025 - CreatorWeek, the experiential festival celebrating the global creator economy by blending business, fan engagement, entertainment, and brand activations, is proud to announce its inaugural event in Macao from October 24-28, 2025. This landmark festival, held by award-winning event producers Branded, alongside the Macao Government Tourism Office and collaborative partner Adbeyond Group (Macau) Limited, will serve as a vital gateway to the booming Greater China market and beyond. CreatorWeek Macao will host over 180 creators and over 40 industry leaders, offering unparalleled access to the greater China digital ecosystem. Attendees will connect with leading Chinese media platforms, and collaborate with influential Chinese creators. The Creator Academy will provide essential knowledge and strategies for success in the Chinese market, covering content localisation, cultural nuances, and monetisation models. The event will feature an exciting lineup of global creators enjoying hundreds of millions of followers and billions of views, including Stoke Twins, Alan Chikin Chow, Merrick Hanna, Sean Does Magic, Jordan Matter, Austin Sprinz, Berywam, Roce Ordoñez, Cam Casey, 老王在中国, Ian Boggs, Charly Jordan, Michelle Kennelly, Oliver Cronin, Steven He, alongside a host of local talent. Attendees will also gain insights from industry leaders driving the creator economy, sharing insights on digital media, platform growth, and the future of content creation, such as

• Nader Filsoof. Partner, Talent Manager, Underscore Talent
• Eyal Baumel, CEO, Flywheel
• Bing Chen, CEO & Co-Founder, Gold House
• Ben Wong, CMO, Google Greater China, Google
• Drew Baldwin, CEO, Tubefilter
• James Louderback, Editor and CEO, Inside the Creator LLC
• Benny Chu, Head of Industry, Greater China, Meta
• Kevin Huang, Chief Operating Officer, South China Morning Post
• Scarlett Li, CEO and Founder, Zebra Labs
• Pete DiGiovanni, Head of Business Operations, Knife Drop Studios
• Melissa Laurie, CEO, Oysterly Media@
• Jaeyoon Ko, Head of Strategic Partnerships, Adoba
• Saket Jha Saurabh, Director & Head, Content & AR Partnerships, Snap Inc.
• Dylan Harari, CEO at FanFix | Global Head of Creators at SuperOrdinary
• Diogo Martins, Bloomr.SG Lead (Talenthub), Mediacorp
• Luke Hale, Head of Media, Mark Rober
• Fred Chong, Founder and CEO, WebTVAsia
• And many more...

"Macao is the ideal location for CreatorWeek," said Jasper Donat, CEO and Co-Founder of Branded. "Its unique blend of culture, vibrant entertainment, and geographical location makes it a strategic entry point to Asia Pacific, including some of the world's largest and most dynamic markets." CreatorWeek is delighted to partner with the Macao Government Tourism Office to bring this landmark event to the city. CreatorWeek Macao will not only showcase Macao's unique charm and vibrant culture to a global audience, but also solidify the Special Administrative Region’s position as a vital gateway for international creators looking to connect with the dynamic Chinese market. The five-day experience will open with an exclusive party for creators, brands, and speakers—an intimate evening designed to spark meaningful connections and set the tone for the week ahead. The spotlight then shifts to the CreatorWeek Live, a unique music festival where audiences can enjoy two electrifying days of live performances by 20 international artists. Open to all, the festival invites everyone to celebrate creativity and discover fresh global sounds. Fan Meet & Greet Adding to the festival excitement, selected creators will host exclusive fan meet-and-greet sessions—a rare opportunity for fans to interact one-on-one with their favourite creators. These intimate sessions allow creators to connect directly with their community and give fans a memorable, personal experience. Wellness Workshops Wellness is trending globally, and CreatorWeek highlights this with exclusive, intimate wellness workshops led by top creators in the space. Attendees will gain hands-on tips and insights on fitness, mindfulness, and holistic wellbeing. Admission is free, but spots are limited—fans are encouraged to register early to secure their place. The excitement builds to a finale with the B2B focussed CreatorWeek Conference & Academy, a curated topic offering rare access to the leading voices of the global creator economy. Through panel discussions and dialogue , attendees will gain insider perspectives on platform innovation, content monetisation, brand partnerships, and the future of creator-led entertainment. Limited access is available by invitation ensuring an exclusive setting for high-level networking and knowledge exchange. Karin Wan, CEO of Adbeyond Group (Macau) Limited, said, "International content creation is becoming increasingly multicultural, with creators seeking to understand both Western and Asian digital landscapes. CreatorWeek Macao 2025 facilitates this cultural exchange, offering global creators insights into diverse media platforms while providing Asian creators pathways to international markets." CreatorWeek Macao is supported by six of Macao's top hotels and resorts, including MGM, Sands China Limited, Galaxy Macau™ Integrated Resort, Wynn Resorts Macau, SJM Resorts, S.A. and Melco Resorts & Entertainment, the first five of which will serve as event venues. The festival builds on the success of CreatorWeek Singapore 2024, which generated over 500 million Instagram reel views and welcomed over 10,000 attendees. For more information, visit www.creatorweek.live. Hashtag: #CREATORWEEK #CWMacao #CreatorWeekMacao2025

The issuer is solely responsible for the content of this announcement.

About CreatorWeek

First launched in Singapore in 2022, CreatorWeek is an immersive festival designed to connect global creators, industry leaders, and fans, fostering business opportunities and celebrating the creator economy. CreatorWeek Singapore 2024 generated over 500 million Instagram reel views and welcomed over 10,000 attendees. CreatorWeek Macao plans to host over 180 creators and industry leaders, along with thousands of fans, offering unparalleled access to the Asia Pacific digital ecosystem. For more information:

• www.creatorweek.live
• Instagram: @CreatorWeekAsia and @VisitMacao
• Facebook: @CreatorWeek and @VisitMacao
• Xiao Hong Shu: @CreatorWeek and @澳门特区旅游局
• TikTok: @macaotourismgov
• Douyin: @澳门特区政府旅游局
• Weixin Official Account: 澳门特区旅游局

About Branded

Branded is an award-winning content, events, and IP creation company based in Singapore. Branded has produced and developed some of Asia’s most iconic cultural and business platforms, including All That Matters, Music Matters Live, CreatorWeek, It’s A Girl Thing, SuperGamerFest, and YouTube FanFest. Now part of the Nodwin Gaming family, Branded continues to lead at the intersection of entertainment, tech, and media, building platforms that connect, educate, inspire, and entertain.

About the Macao Government Tourism Office

Macao is a vibrant city known for its rich cultural heritage, world-class entertainment, and diverse culinary scene. As a premier travel destination, Macao offers a unique blend of East and West, where ancient traditions meet modern attractions. Whether you’re exploring its historic sites, enjoying its bustling nightlife, or savoring its renowned cuisine, Macao promises an unforgettable experience for every visitor.

About Adbeyond Group (Macau) Limited

As a pioneering force in digital marketing and a listed company, Adbeyond Group aspires to elevate brands within the digital realm by harnessing consumer insights, creativity, and innovation. Rooted in this mission, Adbeyond Group thrives as a forerunning idea powerhouse, blending the collective wisdom of over 100 insightful strategists, seasoned practitioners, and digital natives.