Hongkong Land HOME FUND announces new strategic partnerships and initiatives for 2023 to mark its second anniversary of supporting communities
- Written by Reporters

- In partnershipwith The Society of Rehabilitation and Crime Prevention, Hong Kong, HOME FUND sponsored a career and life planning project for nearly 300 young people from ethnic minorities aged 15 to 29, to equip them with Chinese language skills, expand career opportunities and aspire to a promising future.
- HOME FUND collaborated with the Hong Kong Christian Service to set up a dedicated team as part of early intervention efforts to identify the hidden disadvantaged youth in society and design social, family and career programmes to help them become productive members of society, approaching life with renewed confidence.
- In line with HOME FUND's community investment strategy, the Hongkong Land HERE2HELP volunteer team contributed at least 1,900 volunteering hours through well-structured programmes like career coaching, homework tutoring and thematic educational workshops. With a 20% participation rate from Hong Kong-based employees, their efforts have helped over 15,000 people in need.
- Sponsored by HOME FUND and curated by The Hong Kong Council of Social Service, 'Project Futuremark' is a two-year programme to assist the upward mobility of 1,000 young people living in sub-divided flatsthrough creative learning workshops related to education, social connections, family relations, health and hygiene, and employment experience. More than 30 workshops have been completed and the programme is currently recruiting more partners. With the commencement of the second cohort in November, over 30 NGO partners have been engaged.
- HOME FUND collaborated with twelve Hongkong Land business partners to work on an Improvement Project for the Christian Zheng Sheng Association. Recognised as the 'Corporate Social Responsibility Project of the Year' at the RICS Awards 2022, the project has improved the living conditions of students by revamping their dormitory and equipping the kitchen with essential items for cooking and training purposes.
- Supported by HOME FUND, the Jockey Club Design Institute of Social Innovation at The Hong Kong Polytechnic University (PolyU) produced ergonomically designed furniture to enable a conducive learning environment for nearly 2,000 children living in sub-divided units. The furniture will be distributed by the end of this year and volunteers will be deployed by PolyU, to teach the children how to use the furniture safely.
- As part of a multi-year commitment, HOME FUND will partner with Light Be over the next three years on 'Youth Light Home', where it aims to improve the upward mobility of disadvantaged young adults who are going through the transition from school to the workplace. This initiative will offer young adultstransitional housing and help them develop their careers and financial resilience.
- In addition to supporting young adults, HOME FUND will also provide assistance to primary and secondary students with various special needs. The partnership withRMHC Hong Kongwill promote the academic development of nearly 200 underprivileged children suffering from chronic illness, by providing them with timely guidance from qualified part-time teachers, to enhance their opportunities and learning abilities.
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Hongkong Land
Hongkong Land is a major listed property investment, management and development group. Founded in 1889, Hongkong Land's business is built on excellence, integrity and partnership. The Group owns and manages more than 850,000 sq. m. of prime office and luxury retail property in key Asian cities, principally in Hong Kong, Singapore, Beijing and Jakarta. Its properties attract the world's foremost companies and luxury brands. The Group's Central Hong Kong portfolio represents some 450,000 sq. m. of prime property. It has a further 165,000 sq. m. of prestigious office space in Singapore mainly held through joint ventures, a luxury retail centre at Wangfujing in Beijing, and a 50% interest in a leading office complex in Central Jakarta. The Group also has a number of high quality residential, commercial and mixed-use projects under development in cities across China and Southeast Asia. In Singapore, its subsidiary, MCL Land, is a well-established residential developer. Hongkong Land Holdings Limited is incorporated in Bermuda and has a primary listing in the standard segment of the London Stock Exchange, with secondary listings in Bermuda and Singapore. The Group's assets and investments are managed from Hong Kong by Hongkong Land Limited. Hongkong Land is a member of the Jardine Matheson Group.
Source https://www.media-outreach.com/news/hong-kong/2022/11/25/180883/