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Media giants need advertising scale in a world drowning in content

  • Written by The Conversation
imageThe stream of digital content shows no signs of slowing down.Image sourced from shutterstock.com

The divide between editorial and commercial, church and state in publishing traditions, is now a millstone for the industry.

That old-school separation used to mitigate in favour of strong, independent journalism. But these days no publishing business...

Read more: Media giants need advertising scale in a world drowning in content

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