Apple is losing the innovation game, it can't trap users anymore
- Written by John Rice, Professor of Management, University of New England
Not only is Apple suffering from a major lack of hardware innovation but it’s also being outdone in software and online, where apps reign supreme. It quite possibly signals the company’s eventual demise.
The recent launch of Apple’s iPhone 7 was a quiet affair compared to the launch of the first iPhone a little more than nine...
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