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How marketers use algorithms to (try to) read your mind

  • Written by Jason Pallant, Lecturer of Marketing, Swinburne University of Technology
imageMarketers are using your data to make predictions about what you'll want, when.Shutterstock

You may have heard that algorithms will take over the world. But how are they operating right now? We take a look in our series on Algorithms at Work.


Have you ever you looked for a product online and then been recommended the exact thing you need to...

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