Why CEOs need to embrace fear
- Written by Mariano L.M. Heyden, Associate Professor of Strategy & International Business, Monash University
Running a business can be a frightening undertaking. CEOs make decisions that affect the livelihoods of dozens, if not thousands. Only one in two new businesses last more than five years, few big businesses remain intact for more than a decade, and the shelf life of a corporate CEO is an optimistic four years.
The human emotions that come with...