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Cooling Heated Heads in Gaming by Turning Anger to Laughter

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Sprite Cools Heated Heads in Gaming By Turning Anger to Laughter

KUALA LUMPUR, MALAYSIA - Media OutReach - 17 November 2023 - In a world that is incessantly tense, Sprite Malaysia's "Stay Cool Je" social campaign creatively turned heated moments into laughter, creating ripples amongst Gen Zs and the local gaming community. Sprite Malaysia's idea...

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