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Virtual assistants talkback - Beauty brand LUX hacks virtual assistants to outwit casual sexism

  • Written by Reporters

An initiative by LUX and Wunderman Thompson Singapore gives female-voiced virtual assistants witty clap backs for sexist comments, discouraging harmful behaviours

SINGAPORE - Media OutReach - 28 April 2022 - LUX is standing up for virtual voice assistants to highlight the contagious nature of sexist attitudes in a new initiative launched today...

Read more: Virtual assistants talkback - Beauty brand LUX hacks virtual assistants to outwit casual sexism

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